New York Times Article Review SEE below instructiuon Essay

New York Times Article Review SEE below instructiuon - Essay Example In case the price tag is approved by Washington, the carbon content of fuel will become as important as the fuel cost and may even define the fuel cost. The result of this policy will be the competitive capacity of alternative energies, such as wind, sunlight, uranium, corn stalks and trash or natural gas. It would also be possible to start using the so called â€Å"carbon-negative† fuels, taking carbon dioxide out of the atmosphere. The Congress should introduce a special tax or a cap-of-trade system for industries producing fuels. The estimations show that at $50 per metric ton the cost of a kilowatt-hour produced by coal will go from about 5.7 cents to 10 cents. When carbon dioxide costs $25 a ton, wind power will become competitive. Solar power is very expensive now, but the cap-of-trade system making coal fuel equal or even higher in price, solar power gets â€Å"a much larger chance to be relevant†. The carbon calculus concerns not only electricity but also ethanol, called â€Å"closet carbon†. There are possibilities to reduce greenhouse-emissions producing ethanol from trash through a newly-elaborated thermochemical method, proposed by Range Fuels of Denver. Nowadays we use corn ethanol, made using natural gas and coals, containing carbon, and sugar-cane ethanol, resulting in 10% as much CO2. Another approach, being tested in Arizona, is to fertilize algae with carbon dioxide captured from the atmosphere. Scientists even propose carbon-negative products, such as synthesis gas made from biomass, with resulting carbon dioxide being captured chemically. New approaches are sought for in architecture. Today building sites are evaluated for solar orientation and prevailing winds, the possibility to use the existing mass of hillsides and the ambient temperature of the dirt, etc. Carbon dioxide emissions can be reduced in the process of produce of various goods for mass consum ption. The problem is that the new technologies

International Management #3 Essay Example | Topics and Well Written Essays - 1000 words

International Management #3 - Essay Example Following a lift in the ban on the sale of foreign game consoles in China, the developments made it easy for Microsoft to consider a joint venture with a Chinese partner. But the Chinese lift on the ban had a condition: all the companies’ hardware and products will be produced in China. In 2013, Microsoft took the opportunity and formed the joint venture with a Shanghai media company called E-Home Entertainment, in order to make games and consoles (Hong, 2013). In this attempt at the joint venture with a regional Chinese media giant, Microsoft aims to establish itself in the lucrative gaming market in China so as to capitalize on its expertise and intellect. The two partners, which include Microsoft and BesTV New Media Co., a subsidiary of Shanghai Media Group, are to develop and sell its own gaming consoles and softwares along with entertainment related and other third party products. So far, it has only been one year since the joint venture took place and the two are determined to progress exponentially in their business. BesTV currently has nearly 18 million IPTV subscribers in China, Southeast Asia, and Eastern Europe thereby possessing a significant chunk of the market share. The combined investment from the two partners amounts to about $237 million with a 51 % share with BesTV (Hong, 2013). All of this was possible after the Chinese government decided to lift its ban on international gaming consoles thereby allowing similar business endeavors to take place. With this development, Microsoft now aims to launch one of their most popular products, Xbox One in China and explore possible business opportunities in the regional market. 2. The local Chinese gaming market has seen a regional transformation in its technology as well as consumer preferences. No longer are consumers interested in or are willing to buy low quality, inferior gaming softwares or consoles. The